…as if it were Linden Labs fault that hundreds of marketers have thoughtlessly followed the hype like lemmings. If you launch a television campaign with no strategy, it will suck, why would you think you can launch a Second Life campaign and have it magically work wonders?
Marketers who have “failed” and now are complaining about [...]
How exactly does one go about defining what content is?
They look at wikipedia of course!
That which is contained.
Published information and experiences such as many novels, movies, music, game, webpages, presentations, organized data, etc.
The n-dimensional space contained by an n-dimensional polytope (called volume in the case of a polyhedron and area in the case of a [...]
I cannot wait to see how this one plays out. I would think the better strategy would be for Google to work with Apple, but I have been wrong in the past (once)
clipped from www.telegraph.co.uk
Google to unveil phone of its own by next year
Eric Schmidt, the chief executive of Google, recently [...]
There has been some great commentary today:
Frank Shaw:
People spend time where they receive value, plain and simple. This could be knowledge, it could be entertainment, it could be social, it could be a combination of all of the above. If time spent watching TV dropped, it’s because the perceived value, either relative or real, of [...]
I just read an article in MediaPost entitled, “Time Spent With Media Falters, Digital Spawns Shorter Attention Spans” that covers a study by Veronis Suhler Stevenson’s Communications.
My first question is, who commissioned this report?
Highlights
I do not feel like paying two grand for this report so I am going to have to comment on MediaPost’s extractions. [...]
Have I Been Fixated On Mobile Lately?
I ran my first mobile campaign in the early part pf 2006 for the New York Times and saw mediocre results (the campaign was not a failure by the standards of someone who values return on experimentation, but in terms of direct response, it was not great). [...]
Personal note to readers:
While I do not consider myself a technologist, technology plays an extremely important role in my job, as well my day to day activities (I suppose the latter is true for most of us).
I do not necessarily seek out technological movements in order to write about them on my Blog; however there [...]
Head Over To Tech Crunch for the full write up on Amie St.’s recent round of funding by Amazon.
clipped from amiestreet.com
clipped from amiestreet.com
We know music is social, and finding new music needs to be fun. Music discovery is best served by communication between people, so we reward fans when they recommend [...]
Of course I will not say who the client is, but I will alert them to this post and subsequently the article (and they may also not know about Clipmarks, so it is a win-win-win) I figured that recommending an article via blog post would be an interesting way to go about doing things.
For more [...]
I think that the world is getting quite sick of products positioning themselves within the realm of meaningless new revision numbers.
In two press releases I read this morning the products I am about to talk about did just that.
Search 2.0?
On first glance this is no more than a Meta search engine with a slick interface. [...]