All The World's A Circ.us

Can Anyone Be A Social Media Marketer?

July 29, 2008 8 comments

What is the required skill set to become a “social media marketer” (a title that I am not sold on, but will use for lack of a better one)?
This is not a new question. In fact, this questions has been asked more times over the past few years than I care to recount, but the [...]

Montenegro Truly Understands The Future Of Social Networking

July 28, 2008 No comments yet

The Montenegrin independence referendum was a refe­rendum on the independence of the Republic of Montenegro from the State Union of Serbia and Montenegro that was held on 21 May 2006.
By June 3rd of that same year Montenegro was declared an independent state. Following their declaration of independence, .me became the Internet country code top-level domain [...]

From Media Planner To Experience Planner

July 27, 2008 5 comments

A few days ago I posted about the notion that media planners need to begin to think of their jobs in a more creative light. Media planners also need to start thinking about their jobs as creating experiences.
I recently spoke about this topic at the iBreakfast in NYC. The great folks over at ContextWeb taped [...]

What Do You Think Of The Facebook Redesign?

July 25, 2008 2 comments

Online Surveys & Market Research

I have been doing a lot of thinking about the new Facebook design. It looks a lot to me like FriendFeed (which I use and am a fan of) but I am not sure that this will be popular with the masses. As someone in the industry, I think I may have a [...]

From Media Planner To Experience Planner

July 22, 2008 1 comment

Those of you that have been following the blog for a while have seen me go through various periods where I have referred to The Experience Web.

As the web becomes more highly immersive (due to increasing broadband speeds and new technologies) point to point to point interactions are becoming more prevalent.

The web is becoming less [...]

Join The Podcamp Boston 3 Twitter Contest!

July 19, 2008 No comments yet

Go here to enter:
http://twitter.com/pcb3
Here are my entries:Oovoo: Good To The Last Drop
MarketWire: Not Your Fathers Press Wire
mDialog: Sometimes you feel like a nut, sometimes you don’t!
Utterz: The Other White Meat
Blubrry.com: There is no wrong way to eat one
MarketProfs: They’re Grrrrrreat!
CC Chapman: You Better Run For The Border
Blip.TV: They Love To See You Smile
Blue Sky Factory: [...]

Getting Lively At Podcamp Boston 3

July 11, 2008 5 comments

I will be headed to Podcamp Boston 3 next week to speak with some real social media rockstars. I have to admit, I am pretty excited about sharing ideas with Doug Haslam, Philip Robertson and the Co-Founder of the Bald Marketing Rockstars (will this joke ever get old…or funny for that matter ) [...]

Open Virtual; A Google 20% Production

July 8, 2008 4 comments

Thanks to Brad Berens for bringing this to my attention as I was ready to leave the office and get in an early night. Thanks for keeping me up all night Brad!
Anyhow, I was alerted to Lively by Brad via Read Write Web and had no choice but to jump right in. Rather [...]

Breaking News: Emerging Platforms Becomes Old Hat

July 8, 2008 3 comments

Is Mediapost kidding!
At around noon today I received one of Mediapost’s “Breaking News” newsletters, the title of which made me cringe and let out a little yelp of pain/nausea that resounded softly throughout my office. The title of this newsletter is, “Interpublic: Social Is Fastest Growing Emerging Medium; Search Is Slowing”.
Did my day really [...]

Google Takes Cookies To The Dry Cleaner

July 6, 2008 1 comment

As we all know, cookies have been an integral part of interactive marketing since it’s inception. Privacy issue’s surrounding cookies have been disputed for a long time, and Google has been very careful with it’s use of cookies as well as other third party ad serving technologies.
Over the last few months Google has been making [...]