Mobile Boot Camp Photos/Thoughts

Posted on March 22, 2009

Overall I thougt Mobile Boot Camp was a huge success. Thanks to everyone at iMedia, and thanks to the sponsors; especially Paran Johar from Jumptap.

Some highlights from the day (taken from Twitter):

AdamBroitman: Utility, entertainment, integration #imediasummit

elliotbenn: RT @AdamBroitman: mobile is one giant onion @zawthet #imediasummit

CraigPladson: Confirmation from credible source at #imediasummit – there are 7 MM iPhone users in the US. Not 15 MM as previously stated.

AMediaCircus: the average american eats 550 pounds of meat per year–Zaw Thet #imediasummit

dberkowitz: blog post from #imediasummit: 10 myths of mobile marketing, via jumptap http://bit.ly/eHwv (expand)

rganguly: NHL mobile case study preso is fascinating: massive uptick in all-star voting and fan engagement #imediasummit

CraigPladson: When sending text alerts, make sure to ask subscribers if they still want to get them after 3 text messages. #imediasummit

CraigPladson: US limits inbound texts to short codes at 160 characters. Canada limits text messages to 136 characters. IVR very important. #imediasummit

dberkowitz: @adambroitman he stole my line. i always thought of mobile as a boysenberry because it goes great with yogurt #imediasummit

FuelforThought: Mobile ad networks seeing 2-8% CTR on avg. As high as 20% CTR & 17% click to call for best mobile campaigns. #imediasummit via @CraigPladson

ChrisWexler: :: Hispanics/African Americans over index for mobile usage #imediasummit (RT @AdamBroitman) #imedia

elliotbenn: RT @AdamBroitman: mobile is one giant onion @zawthet #imediasummit