The Death of Blogging
A Media Circ.us has been sparse lately, for good reason!
A Media Circ.us has been sparse lately, for good reason!
Over the last few years we have witnessed juxtaposing ideas that have created an interesting paradox in the world of media strategy. On one hand, targeting has allowed media strategists to get very granular with their creative messaging, and on the other hand, the veritable glut of media inventory has commoditized certain segments of the [...]
If you are in the area today, stop by Digiday: Networks (well, you cannot just stop by, but if you really want to come and do not have a ticket–I have not used my plus one )
I will be leading an all-star panel at 12:15 about the future of Ad Networks. More to [...]
The Conversation Has Started Over at iMedia and is Continuing All Over
We all love Google, right?
I love Google. I love most of their products; Gmail, Reader, Docs and who could forget good old search.
Over the years many have accused Google of things such as stealing revenue, diverting traffic to competitive brands and other such offenses. Sometimes I agree, and sometimes I don’t, but the fact remains [...]
Learn how Lotame can locate, target and message David Hasselhoff’s Speedo.
Everything you ever wanted to know about social media, but was afraid to ask
Will there come a point when the term, “digital marketing” is simply irrelevant? One day, will it all just live under the umbrella, “marketing?
Are you still unsure about mobile marketing? The good news is that many of us have made the mistakes for you; so what are you waiting for?
Each week AMediaCirc.us brings you the 411 on a company that may just fit into your communications strategy.