Circ.us » Adcentricity http://circ.us Circ.us is a creative communications firm that helps brands tell stories through innovation and participation. Sat, 01 Oct 2011 14:41:43 +0000 http://wordpress.org/?v=2.8.2 en hourly 1 Digital Storytelling; Out of Home http://circ.us/2009/03/digital-storytelling-out-of-home/ http://circ.us/2009/03/digital-storytelling-out-of-home/#comments Fri, 27 Mar 2009 19:22:45 +0000 Adam Broitman http://amediacirc.us/?p=1317
Image representing Rob Gorrie as depicted in C...
Image via CrunchBase

As our lives become increasingly wired (and unwired) all of our media is becoming interactive; allowing for a greater degree of consumer engagement. Today we have the ability to create far more immersive campaigns than ever before, and companies like Adcentricity are helping lead the way.  After listening to him speak, I asked Rob Gorrie, president and founder of Adcentricity to send me a primer on DOOH (digital out of home). He was kind enough to send over the PPT below. I hope you find it interesting, I sure do.

Adcentricity DOOH Primer

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