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	<title>Circ.us &#187; Brad Berens</title>
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	<link>http://circ.us</link>
	<description>Circ.us is a creative communications firm that helps brands tell stories through innovation and participation.</description>
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		<title>Trends and Truisms FINAL DAY (day ten): The Consumer Is Not King, but Co-Creation and Collaboration Makes Us All Kings</title>
		<link>http://circ.us/2008/01/trends-and-truisms-final-day-day-ten-the-consumer-is-not-king-but-co-creation-and-collaboration-makes-us-all-kings/</link>
		<comments>http://circ.us/2008/01/trends-and-truisms-final-day-day-ten-the-consumer-is-not-king-but-co-creation-and-collaboration-makes-us-all-kings/#comments</comments>
		<pubDate>Tue, 15 Jan 2008 13:17:12 +0000</pubDate>
		<dc:creator>Adam Broitman</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Brad Berens]]></category>
		<category><![CDATA[Digital media]]></category>
		<category><![CDATA[Holy Grail]]></category>
		<category><![CDATA[Jeremiah Owyang]]></category>
		<category><![CDATA[Join the Conversation: How to Engage Marketing-Weary Consumers with the Power of Community  Dialogue  and Partnership]]></category>
		<category><![CDATA[Second Life]]></category>

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		<description><![CDATA[So here we are at the final day of this experiment. I have to say I have thoroughly enjoyed this and have gotten some great commentary. This project will most likely be documented in one of the industry trades and reprinted in PDF format for ease of consumption. All comments and blog posts referenced will [...]]]></description>
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