Join The Conversation: How To Engage Marketing-Weary Consumers With The Power Of Community Dialogue And Partnership

Tag Archive | "Join the Conversation: How to Engage Marketing-Weary Consumers with the Power of Community Dialogue and Partnership"

10 Relationships or 5MM Impressions; Join The Conversation @JaffeJuice

February 1, 2008 7 comments

A few months ago I spoke at the iMedia Agency Summit and the I made a statement that I would prefer 10 quality relationships over 5MM impressions. The audience was asked how many agreed with me and only one person stood up (I am used to people not agreeing with me, so it is cool [...]

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Trends and Truisms FINAL DAY (day ten): The Consumer Is Not King, but Co-Creation and Collaboration Makes Us All Kings

January 15, 2008 20 comments

So here we are at the final day of this experiment. I have to say I have thoroughly enjoyed this and have gotten some great commentary. This project will most likely be documented in one of the industry trades and reprinted in PDF format for ease of consumption. All comments and blog posts referenced will [...]

Tag Archive | "Join the Conversation: How to Engage Marketing-Weary Consumers with the Power of Community Dialogue and Partnership"

10 Relationships or 5MM Impressions; Join The Conversation @JaffeJuice

Trends and Truisms FINAL DAY (day ten): The Consumer Is Not King, but Co-Creation and Collaboration Makes Us All Kings

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