All The World's A Circ.us

Tag Archive | "Life After the 30-Second Spot: Energize Your Brand With a Bold Mix of Alternatives to Traditional Advertising"

10 Relationships or 5MM Impressions; Join The Conversation @JaffeJuice

February 1, 2008 7 comments

A few months ago I spoke at the iMedia Agency Summit and the I made a statement that I would prefer 10 quality relationships over 5MM impressions. The audience was asked how many agreed with me and only one person stood up (I am used to people not agreeing with me, so it is cool [...]